Simply put, if your shoppers:

1) abandon your shop and

2) have entered any information on your site and

3) you have your Stages activated in Monto...

...then we send them emails inviting your shopping cart abandoners to come back and finish their checkout!

There are various places we capture their information and we recommend activating Augmented Email Capture to help ensure we get their email so we can contact them for you!

Please read this article if you'd like to increase your number of recoverable carts.

If your shopping cart abandoners begin to receive your abandon sequence and it leads them back to a purchase, then we count it as a recovery.

Under what conditions do you not reach out to a cart abandoner?

There are a few rules we have in place to prevent your shoppers from being bombarded with abandoned cart recovery emails. We want to allow you to send a small sequence to them, but certainly want to draw the line somewhere reasonable so they don't get annoyed.

We will NOT send emails if:

  • the store has no stages, stages are not activated, or your account is over quota

  • the cart was last active over 3 days ago and hasn’t received an email from us yet (for example, if your Monto account wasn't active in that time)

  • the cart was active in the user-defined time window

  • the cart has no email address

  • the email address is blacklisted in our central email blacklist (for hard bounces, complainers, etc.)

  • they have previously received an email from us in the past 14 days

  • they have placed an order in the past 14 days

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